48 Ideas from Seth Godin for a Successful 2011

Seth Godin is one of the finest marketers, and business advisors the world has ever known. He has written so many best selling business books, and is a different thinker and truly a genius guy. He recently joined together with Moo to write some epigrams for Side A of business cards.
The ideas were so good, I wanted to present them to you.
See how greatly they will aid in your business, as well as day to day life.

1. Art is a personal act of courage, something one human does that creates change in another
2. The reason art is valuable is precisely why I can’t tell you how to do it. If there was a map, there’d be no art, because art is the act of navigating without a map.
3. You have brilliance in you, your contribution is valuable, and the art you create is precious.Only you can do, and you must.
4. No risk, no art. No art, no reward.
5. Momentum gives you a reason to overcome your fear and do your art.
6. See the rules. Keep most of them. Break one or two. But break them, don’t bend them.
7. Catering to the passionate is exactly what you should do.
8. Producing is not about making something. It’s about making something other people thought couldn’t be done.
9. The linchpin feels the fear, acknowledges it, then proceeds.
10. If the game is designed for you to lose, don’t play that game. Play a different one.
11. Don’t let your circumstances or habits rule your choices today. Become a master of yourself and use your willpower to choose.
12. Where do you go to get permission to make a dent in the universe ? If you think there’s a chance you can make a dent, go.
13. It’s easy to fool yourself into believing that genius works for them, but it won’t work for you.
14. If your Google search isn’t what you want ( need ) it to be, then change it.
15. Don’t give up. Not for a while, anyway. Optimism is hard. But it’s usually worth it.
16. Connections are valuable in and of themselves, because they lead to productivity, decreased communication costs, and yes, gifts.
17. Personal interactions don’t have asymptotes.
18. If you are remarkable, amazing or just plain spectacular, you probably shouldn’t have a resume at all.
19. It doesn’t matter where you live on the long tail, as long as the tribes of people you connect with are eager to seek you out and help you succeed.
20. Remember that silence is sometimes the best answer.
21. You can either fit in or stand out. Not both.
22. There are lots of good reasons to abandon a project. Having a little competition is not one of them. Even if it’s Google you’re up against.
23. You have the power to change everything that’s to come. And you can do that by asking yourself: why not be great?
24. All the creativity books in the world aren’t going to help you if you’re unwilling to have lously, lame, and even dangerously bad ideas.
25. Safe is risky.
26. Simple moral: if you don’t know where you’re going, how will you know when you get there ?
27. The most successful givers aren’t doing it because they’re being told to. They do it because doing it is fun. It gives them joy.
28. Stop asking what’s in it for you and start giving gifts that change people. Then, and only then, will you have achieved your potential.
29. The resistance will help find the thing you most need to do because it is the thing the resistance most wants to stop.
30. Believe in what you do because you may have to do it for a long time before it catches on.
31. You can’t make a map unless you can see the world as it is. You have to know where you are and know where you’re going before you can figure out how to go about getting there.
32. It’s not a matter of who can benefit from what you sell. It’s about choosing the customers you’d like to have.
33. Make something worth making. Sell something worth talking about.
34. Don’t toss and turn if you don’t have to.
35. If you want to be a linchpin, the power you bring to the table has to be very difficult to replace. Be bolder and think bigger. Nothing is stopping you.
36. Either you are the drama of your everyday life or you are seeing the world as it is. These are all choices; you can’t have it both ways.
37. You have a genius inside you, a demon with something to share with the world. Everyone does.
38. Being tall helps you become a star in basketball, but how many of us have a shot at playing in the NBA? It’s not about what you’re born with; it’s about what you do.
39. Just about all sabotage is self-sabotage.
40. Organizations that can bring humanity to their interactions with other human beings will thrive.
41. A product for everyone rarely reaches much of anyone.
42. The indispensable employee brings humanity and connection and art to her organization.
43. Every successful organization is built around people. Men and women who don’t merely shuffle money. But interest, give gifts, and connect.
44. Scarcity creates value.
45. The art of challenging the resistance is doing something when you’re not certain it’s going to work.
46. Care. That, in just one word, seems to be the essence of good customer service.
47. It’s the perfect problems that keep us stuck.
48. Linchpins are able to embrace the lack of structure.

The project indeed is a charitable one, and all royalties for Seth goes to the Acumen Fund.
Quotes are copyright to Seth.