New Media

FedEx Unveils the VIP Transporter

Yes, the Very Important Pandas transporter..   (Cannot view the video? Please click here.) FedEx Boeing 777 Freighter N892FD received this special Panda decal to transport some Pandas to the Edinburgh Zoo next week.

Get Your Google+ Invites Here

UPDATE 17JUL: Google has re-opened invites, and we have decided to give away 50 more invites. All you need to do is like us on Facebook and then leave a comment here (saying what do you think about this site ) with the email address that you wish to...

Importance of Mobile in Social Marketing

Mobile internet usage is becoming something important and is a factor no airline should neglect when it comes to online marketing. To describe its importance, I thought it would be worth sharing an infographic on mobile internet, originally posted by Mashable.

Web's founding father raises concerns on open standards, Facebook and net neutrality

To coincide with the upcoming twentieth birthday of the world wide web, Sir Tim Burners Lee, the web’s founding father has voiced his concerns about the web’s current state – in a very timely article titled Long Live The Web in December’s Scientific American magazine. The key concern raised...

How Qantas Could Have Managed QF32 Incident Better

I believe that Qantas could have handled the Qantas flight 32 incident a lot better had they used social media. The key reason is, the speed of spreading the word. The other is, it was the exact medium that many people and media used to spread news about this...

Demo Airline Blog Now Live

As you might be already aware, I am now providing blog development and consulting work for airlines. Blog services I provide include Blog Setup Blog Design Search Engine Optimization Social Media Optimization Blog Performance ( Speed, loading times ) Creating Mobile Versions Blog Strategy Development Airline Executive Blog Development...

Blogging is word of mouth

That is true. And that is what every airline, airport or business should focus on when running a blog. And that is why you should have a blog. Expecting a blog to directly yield you sales is like expecting a horse to earn money for you. It can be...

Quick Twitter Tips – Free eBook

Quick Twitter Tips for Airline Success This concise eBook, provides to the point tips and guidelines on how to Build Run Develop your airline’s own Twitter presence. It is short and simple, but provides a quick, and very informative guide on building your own Twitter presence from – Twitter...

Google makes goo.gl public, and why it's better for businesses

Google today made public it’s goo.gl URL shortener. The project, which has so far been only available for Google projects and applications – is now available for everyone. What are the main features, tricks and how does goo.gl beat others as a business friendly URL shortener ? The following...

Mobile Distribution Portal

Having run this website solely using a mobile phone so far ( and having just bought a laptop ), one factor I’ve realised – just as many others – is that the future is mobile. Airline industry however is yet to fully utilize mobile technologies for its processes, and...