Delivering Happiness

Zappos, the online retailer, was sold to Amazon for $1.2billion last year.
Started with a small team, Zappos has on average increased its value by $100 million every year.
And Zappos also is renowned for its wonderful customer service and the policy of delivering a WOW experience to every customer. And Zappos was the highest ranking newcomer in Fortune magazine’s “Best Companies to Work For” list in 2009.
Can a company still be highly profitable while doing the best for its customers ? This is just what Tony Hsieh, Zappos CEO, proves in his new book ( launching today ) Delivering Happiness.
Having started with a worm farm, venturing into online business, selling his first venture LinkExchange to Microsoft in late 1990s, Tony has built a billion dollar company with a brand value second to none at the age of 34.
Tony’s team will be sending a free advanced copy of the book to participants of their blogger relations program, and I am yet to receive it. But even without reading the book, from Tony’s story and the wonderful work he’s done at Zappos – this is a book I can recommend to all of you as a very worthwhile read.
And I believe that it is a must read for every executive in a service industry like airline industry.
You can read a short excerpt of the book here.
The book can be bought from Amazon ( now parent of Zappos ) here.
The principles Tony will reveal, are in my opinion, just what a company will need to succeed in the new economy.

Disclaimer : This blog post was written as a gratitude for sending the free advanced copy. But this is not just an affiliate post, but a post about a book that is really worth a read.